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The case of the super skinny models....
The fourth Brazilian woman to die of anorexia this year (the previous three being fashion models) has
prompted the Brazilian government to adopt stricter standards on runway model requirements…
which was pioneered by Milan and Madrid Runway and Fashion Designers for catwalk models at
fashion shows to be of the correct BMI to work.
Though there is a civil libertarian point to be made about freedom of expression here, Why can’t the
designers choose who they want to model their cloths and not society.
Any Poli-Sci or Philosophy concentrators can feel free to point out any problematic aspects of this
argument, but here it goes: Any government must act in the best interests of society to prohibit
behaviors that significantly harm people.
The definition of "significant" is really what is at issue : Example..everyone agrees that murder is
significant right? Okay…but to what extent is making unhealthy lifestyle choices significant?
Surely individuals have the right to make unhealthy choices, but again to an extent only if a critical
mass of individuals with a certain freedom misuse it to cause significant harm, then there is a
compelling case to be made for legally interdicting that behavior.
So let me get back to the case of skinny models.
Most people underestimate the insularity and inertia of the fashion industry.
The fashion industry is a machine. It is huge. There is significant creativity involved but by its very
nature it is a game of copy - which is why it is called "fashion," not "art." (I know all about this
industry because I worked in it for many years of my life… I started at 5yrs old.)
Certain figureheads in the fashion industry have basically the final say in what is "fashionable" and
therefore in what is imitated, copied and set out into the masses. There are a handful of stand out
designers… like Karl Lagerfeld and Anna Wintour is indesputible.
Okay, and then there is a group of new designers who do not conform to the unwritten or written
rules of fashion design (this is largely a print industry group whose standards that are set by these
people have little chance of making it big.)
The public is also afraid of the fashion industry because nobody wants to "break the rules" by
admitting that under the current standards, everyone else considers them ugly or "un-compelling."
It is a giant societal case of the Emperor having no clothes.
For this reason, fashion professionals and advertisers are very correct in pointing out that while the
majority of women ask for bigger models, because they buy the products advertised by skinny ones.
Even designers who want to design for bigger models are simply steamrolled by public fear of buying
from "the plus-size designer." Plus size, by the way, is a size 6 in the design world.
The really funny thing about Fashion besides all of the above is also how now when you buy your
clothing at a regular store… not high fashion designer stores….
That the clothing sizes seem to be smaller, as if everyone in America has all of a sudden lost weight
and is fitting into a smaller size.
No you are not. The fashion industry has secretly made the same sizes with placing smaller size
labels on the merchandise.
This entices the buyer to think they have lost weight and now needs to buy clothing… in this new
smaller size that they actually are not. Women if they fit into a smaller pair of jeans they will buy them.
Have you seen that commercial where the girl says “and these are a size 2” So you can believe me
when I tell you she is not a size 2!
That actress on that commercial is without a doubt a size 5-6. But, if you are buying jeans today, a
size 6 has a label on the inside of something much smaller maybe a size 2!
Reston weighed only 88 pounds (40 kg) and
was about 5 feet 8 inches tall (1.72 meters)
tall. Doctors consider this weight normal for a
12-year-old girl no more than about 5 feet (1.5
meters) tall.
“Take care of your children ... no money is
worth the life of your child, not even the most
famous (fashion) brand is worth this,” her
mother, Miriam Reston, told O Globo
newspaper.
She said her daughter had been trying to help
her family with the money she made as a
model.
Miriam spoke on national television and to
local newspapers to highlight the tragedy. She
said she had pleaded with her daughter to eat
more and to see a doctor.
“She would reply, ‘Mummy, don’t mess me
around,’” Miriam told O Estado de S.Paulo.
“Dictatorship of skinny look kills a model,”
said the front-page headline of O Dia tabloid,
which carried a picture of the dark-haired, big-
eyed girl in lingerie.
was about 5 feet 8 inches tall (1.72 meters)
tall. Doctors consider this weight normal for a
12-year-old girl no more than about 5 feet (1.5
meters) tall.
“Take care of your children ... no money is
worth the life of your child, not even the most
famous (fashion) brand is worth this,” her
mother, Miriam Reston, told O Globo
newspaper.
She said her daughter had been trying to help
her family with the money she made as a
model.
Miriam spoke on national television and to
local newspapers to highlight the tragedy. She
said she had pleaded with her daughter to eat
more and to see a doctor.
“She would reply, ‘Mummy, don’t mess me
around,’” Miriam told O Estado de S.Paulo.
“Dictatorship of skinny look kills a model,”
said the front-page headline of O Dia tabloid,
which carried a picture of the dark-haired, big-
eyed girl in lingerie.
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